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who we are
While the European outbound tourist market is, without any doubt, one of the world’s
most buoyant, it is becoming more fragmented every day. Tour Operators are generally
inundated by such volume of information that there is not enough time to carefully
examine and analyze it, therefore important information is often overlooked and
great opportunities might be lost. Many international suppliers have chosen to appoint
a European Representative in order to get a bigger slice of this fast growing market,
as well as to stay constantly informed about new business opportunities. A Representative
Office is a link between the Supplier (based abroad) and the Client (based locally).
The client can liaise with the supplier’s Representative Office on a regular
basis who can provide crucial in-market guidance and support.
CONTROVENTO boasts a combined 50 years of successful and
proven tour-operator experience. We understand the products, problems and pitfalls.
Of course, while we can help you out of your predicaments, our real benefit is to
add clear and measurable value to your leisure and travel product.
It is with great pleasure that I present my team to you. A team of professionals
that, like me , since a young age have travelled extensively and have made traveling
their purpose in daily working environment. Each from a different nationality, each
with a different yet similar personal and professional experience that have bought
us together. The accumulated experience in the travel and tourism industry actively
assists , enriches and nourishes our daily sales and marketing efforts expanding
to all the major European markets.
At CONTROVENTO we are delighted to provide a great range
of personalized, flexible and, most importantly, proven services to our clients
in the fields of tourism, Public Relations, Communication, Sales and Marketing.
The mission of the Company is to focus on the needs of the clients and propose,
discuss and produce a personalized strategy to improve your market share by consolidating
the existing business and by winning new clients.
Ferruccio Tirone
(Owner & Managing Director)
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FERRUCCIO TIRONE
Owner & Managing Director
CONTROVENTO is owned and managed by Ferruccio Tirone who
has almost over twenty years of experience in the leisure market. His international
experience in the various sectors of the travel industry includes more then fifteen
years as Area Manager for Southern Africa & Indian Ocean for some of the major Italian
Tour Operators including FrancoRosso International, Hotelplan and Turisanda. Thanks
to his very successful product launches and product management, some of these Tour
Operators are are now major Southern African specialists.
Additional senior experience was gained in his role as General Manager of an Italian
niche Tour Operator where he has strongly focused on developing the brand awareness
of the Company and has played a key-role in positioning it as the deluxe brand of
the Group. Through the years he has also gained excellent knowledge of Australia,
New Zealand, the Pacific Islands, as well as Egypt, Morocco, Libya, East Africa
and Asia.
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Cristina Falai Wallace
Sales & Marketing Director
Cristina brings with her over 20 years of experience within the Italian & Irish
Tourism Industry where she previously worked as Product Manager as well as Incentive
Portfolio Developer. Her areas of activities have been Middle East, Far East and
Latin America (including Cuba & the Dominican Republic). In the past Cristina spent
7 years in Ireland where she has successfully developed her artistic skills by graduating
in Interior Decoration and established an art and design business.
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DEBORA MAESTRONI
Sales & Marketing Manager
Debora was born in Italy but raised in South Africa . She has been working since
1988 and has successfully covered many different segments of the tourism industry
in both South Africa & Italy. From D.M.C to Hotels, from Airlines to Tour Operators:
Grosvenor Tours, South African Airways & Sun International have been part of her
growth together with 2 Italian Tour Operators. Debora's passion for travel has been
significant since an early age, traveling extensively to many African states as
well as United States, Indian Ocean islands and the Caribbean
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Tequila
Co-Owner & Honorary Member
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